Twitter: The social media giant is launching a new paid version called Twitter Blue

Twitter CEO Jack Dorsey previously announced that the company intends to diversify its sources of income Twitter has launched a new subscription service in the app stores, indicating that the social giant is preparing to test the new offering. Twitter Blue allows in-app purchases. Twitter launched the service at a price of 2.49 pounds in the UK and $ 2.99 in the US. Twitter did not provide further details and declined to comment on allegations that the service gives its users the power to "cancel" tweets. The company previously announced that it was developing special features for paid subscriptions. Twitter did not comment directly on the introduction of the new service, but explained to the BBC that it had previously announced plans to diversify its sources of income. Twitter told the BBC that improving revenue continuity was one of the company's goals. The social media giant plans to continue developing and experimenting with more ways to diversify its sources of income. These development plans include subscription services and other ways for individuals and businesses to get special features on the app. Twitter has also clearly confirmed its intention to move forward with advertising.